1. management skills a good PR person must have s

The planning and decision-making, leadership and control. Manage their own is more important, and only manage their own behavior can be better management of people, the so-called Of course, for management research not only to management, more importantly, learn to be managed, management can only learn to learn to be managed, that is called Issued to meet the situation, up and down through the objective. So have some management capabilities, will determine your worth and status.

2. communicative competence: first, an introvert does not work, communication is PR refers to a communication, as a body image and voice, on the one hand to actively and boldly display their charm and talent, and establish a good corporate image. On the one hand should not have to be good at controlling aggressive behavior, verbal rhetoric. Always maintain their self-confidence, achieve the goal.

3. expression: the performance of thinking ability can be achieved only by good communication; language accessibility, in particular, many foreign companies now, so many languages ​​to communicate with Bibi is a PR capacity; also requires strong writing skills, because often write proposals, speeches, so the writing is also essential.

4. and moral qualities: the temptation to many because now, public relations officer to deal directly with customers, so the PR people need to keep secret for customers, and to be faithful to the principal. Therefore, an essential moral quality is also an important requirement.

5. good psychological quality: build confidence, overcome inferiority complex practice in public relations activities, corporate public relations public relations very complex object structure, the executive who also has a general cadres; the director, manager, There is also general staff; a large state-owned enterprises, township enterprises in rural areas also; the intellectuals, but also workers, peasants and more. Public relations officer must first establish confidence, to overcome the inferiority complex, the ability to imagine their own, from the strategic defiance of the With self-confidence, have courage,Louis Vuitton Outlet Store Online, have courage, be reasonable manner, graceful, calm ease to carry out public relations work.

6. Character: the open-minded, cheerful, bright optimism to overcome the narrow-minded jealousy, Huodataiduo is necessary character traits PR. In the public relations activities, is not always easy, at any time may encounter a variety of resistance and difficulties, and even public relations failure. This is a public relations person is to be avoided. In the current increasingly complex economic activities, the competition is very fierce, so public relations setbacks is very natural. As a public relations officer, in front of the setback, do not be discouraged, do not lose heart, to maintain the attitude of cheerful optimism, equanimity, as long as the good state of mind, tireless efforts, will be able to remain invincible in the fierce competition . PR public relations activities in a complex, may also encounter due to misunderstanding between comrades, the leadership of subjective bias to feel aggrieved, or because of the success of others, their embarrassment of failure on their own, which also requires public relations staff to a broad-minded, have tolerance humility of gas, to overcome the narrow-minded jealousy. This can be

candidates pay attention to public relations point of 1. Remember: Take a deep breath first interview

not always easy, but if you're nervous, you will be more difficult to sell yourself. Anping Jing you do not mind down. The best way is to go into the office before you do is to make three deep breaths to relax down. Because if you do not approach the future with calm and dealing with customers, how can it, each new customer is the new face, so be sure to remember take a deep breath.

2.

dressed wearing decent clothes and your work is closely related to the interview. Because the industry is very important to see what our customers, so be sure to pay attention to wear. The basic principle is neatly dressed in a crisp, not too fancy. Best to wear a pants suit, to be neat but it is not to resist the feeling of thousands of miles away. Because the face of customers, kindness and responsibility are equally important.

3.

A radiant smile, face, officials will try to master a sense of vitality. If you can inhibit the smile, then the interviewer must feel good, chances of success are greatly enhanced natural. Therefore, the expression should be tidy, and apply a Prostitute, show off a lively face, and face the best in your self-confidence are the most beautiful makeup - smile.

4. elegant

try those who think of the Lord is your friend, you are going to visit friends. This will produce a warm feeling. The more you feel the warmth, the more easy to achieve self-promotion purposes. While maintaining their elegant, so letting the interviewer know you both from the ability to face the customer you are calm and elegant. So do not hire such a person what kind of recruiting people?

5. Listen and ask questions that you

listen more officers on the main trial with full respect for and attention. Ask questions if you have already digested the performance between subjects, said. If the test were just told you the main working hours are 9 am to 5 pm, then casually ask is not mandatory to work overtime, is a smart question. Do not speak the old, so you do not seem to work positive initiative, the interview greatly disadvantaged.

6. Confidence

a confident person can give refreshing feeling. The confidence is the result of your own understanding and their skills available. In fact,Changge bathroom two stage of exploration, no big deal, I believe he is the man the company needs. People are often more familiar with the profound impression. They will pay attention to your every move and listening to you talk is sincere and self-confidence, to see whether your instrument decent, reasonable manner, and so if you behave. In short, it is best left to give the best first impression. Workplace Watch: PR public relations personnel pay geometry



rapid development of the industry in general, corporate influence on the realization of the public and increase the need to rely on media campaigns and public events planned. Medium enterprises through the introduction, transmission, and the audience exchange, communication and interaction, in public, establish and strengthen the company's brand image,Fook people in spring training camp in Germany to, market competition to win the initiative. Arrangements in this series of activities,Louis Vuitton Outlet Online, the professional public relations company is a good helper enterprise.

the past two years, the public relations company is developing rapidly. Last September, the European EMG (EMG) Public Relations Consultants Co., Ltd. Shanghai Representative Office was established; this year in May, the United States one of the largest private public relations firm Waggener Edstrom to enter the Chinese market. Up to now, the global top 20 has two-thirds of the international public relations firm to enter China, and maintained an average annual growth rate of more than 15%.

order to meet the development needs of the public relations company continued to expand business in China, the recruitment action of natural frequency. According to Public Relations Association Deputy Secretary-General Chen Xiangyang, director of research and development, said public relations industry, market demand is very strong, in China more than 1,000 professional public relations firm, the demand for qualified personnel to maintain an annual growth rate of 30%. According to Zhaopin network data show that in 2004 advertising and public relations industry, the average monthly salary of online job seekers increased by 23%, becoming the growth champion; PR Job growth has reached 16%.

PR before the election four standard

bullish as demand for public relations professionals, had engaged in market, media, news, Chinese, corporate public relations part of the talent will look into the PR industry. Although the scale of public relations firms are not large, the quality requirements of personnel they are not low, the staff are all crack, agents with a well-known enterprises at home and abroad to several public relations business. Even if there is news, corporate public relations experience to join the industry, need to start from scratch, to be promoted to director-level experience of more than 10 years of struggle.

capability to succeed in the industry, practitioners need to have the following four qualities:

First of all, with extensive knowledge. Public relations practitioners generally need a bachelor degree or above, with news, market, marketing, sociology, international relations, public relations, advertising, professional background, familiar with the operation of the media or government relations is preferred. Because some company has multinational customers, employees also need to have a wealth of experience, familiar with foreign culture, international perspective and thinking, so as to better understand the requirements and intent of foreign customers. At this point, the returnees have a greater advantage of job seekers. However, most companies still pay greater attention to local talent, after all, the operation of most of the public relations needs and the local media, government to deal with. In addition, public relations and multinational companies need high-level communication and dialogue based, so good oral and written English is also very important.

Secondly, there is a strong thirst for knowledge, innovation ability. PR frequent contact with customers in different industries, need to keep charging to learn, understand business operation objectives. Typically, corporate customers into IT, consumer goods, government relations, public relations and other types of companies, according to the different public relations needs of different backgrounds to master a particular aspect of professional knowledge, familiar with relevant laws and regulations of international law and human resources are the most lacking, such as financial control, IT knowledge, public relations personnel. In addition, Creative is also high quality public relations professionals should have one. He needs to plan the project, looking for product selling, planning and creative activities to help enterprises achieve their branding, product promotion, brand maintenance, such as different strategic objectives.

Again, good communication and teamwork skills. PR companies are generally cooperative working model of team, a team responsible for one or more clients. Sometimes, the company's employees need a place in Beijing, Guangzhou, office colleagues in the Asia Pacific region responsible for a customer, so excellent communication skills and team spirit is very important.

Finally, with the sense of service. Many people like public relations, because it is challenging and fresh; It was also tired of the industry, that depends on the media and customers face. PR practitioners need to have a strong sense of service and patience, such as the media had done, from the imprisoned flexible working hours into the work; had to do business public relations, to change into a customer at the core, to meet customer requirements. List of top public relations positions



international public relations companies to enter China from the day, with regard to international standards, international operations and international structures to break the traditional thinking of mode. PR is no longer a treat or gift,A nearly 30 square meters of shops, writing for dispatch, it means the service from the initial market research, media relations, government relations,Links Of London Online US, marketing, the development of brand management, marketing communications, crisis management, strategic consulting and other full-service. Therefore, the public relations office has launched the planning, senior copywriter, meeting the implementation of activities, senior designer, web and animation designers.

launched a major public relations jobs, according to level of classification, there are customers from the bottom Assistant, Account Executive, Senior Account Executive, Account Manager (consultant), Senior Account Manager, Account Director and so on. Since the expansion of public relations industry in Shanghai in recent years, too, so all levels of professionals are very scarce. Here, our account executives, client director of two posts, for example, look at the public relations industry to join the talent requirements.



Account Executive Responsibilities: Responsible for routine operations and customer liaison and communication; organizations to write press releases, background information and other information available to the media information; liaison, management and maintenance of media relations, including the establishment and updating media databases, press releases, arranging interviews and media monitoring; involved in the planning and management of public relations activities, such as media invitation,Hermes Birkin, media reception and press production and media monitoring.

Requirements: College degree or above, 1-2 years relevant working experience, with foreign news media, public relations or experience preferred. Good writing and conversational ability in English, familiar with office software, proactive work, with team spirit and sense of responsibility, can work under pressure and tight. Account Director



responsibilities: to develop media relations strategies and public relations planning, marketing or communication to reach target customers; urge customer service team to perform the media and public relations activities, efficient allocation of resources, and to ensure service quality of the work team; responsible for overseeing the planning and implementation of public relations projects, public relations projects that the budget can be completed within time and cost; actively expand the customer base and business development; closely with the customer service contact and communication.

Requirements: University degree, 10 years of experience in foreign relations, with journalists, media experience a plus; have excellent customer skills and develop interpersonal skills; extraordinary leadership ability, independent public relations management services team to execute the task; to establish good cooperation with the media relations and public relations with extensive experience in event planning and management; Excellent English writing and listening skills.

pay dash

PR PR personnel recruitment needs increase every year, together with Heinz, Procter & Gamble, KFC, Colgate and other well-known multinational companies experienced a public relations crisis after another, highlighted the increasing role of public relations professionals, so that the development of the PR industry professionals are also quite optimistic about the pay. According to salary data Zhaopin first half of 2005, media and public relations professional online job-seekers increased to 3,397 yuan,Coach Sunglasses, the average monthly salary of more than 3066 yuan in the first half of 2004 increased by 11%.

employees pay more than public relations firm sample survey found that pay levels than others. To join the starting salary is about 2,000 yuan general / month, after 2 years of accumulation, account executive salaries to reach 4,000 yuan / month level. Director of a considerable income,Burberry Bags Online, generally at least 20 million yuan annual salary, but the international and local level public relations firm paid big difference.

account manager for the following positions, the general level of 2-3 years for promotion, salary level will be improved accordingly. Promoted to manager over the customer, you need to have outstanding ability and skills, promotion of life is difficult to predict, but generally at least 10 years of experience.