International footwear giant Adidas really dishear

Qatar Asian Cup is still going on, and the Chinese team had gone home. - Once again the group stages were eliminated, sponsors are also extremely disappointed with the Chinese team. Sources said the long-term as the Chinese national team sponsor Adidas equipment has also been thinking about quitting, it may give up continue to sponsor the China Team. It should be said, Armani Sunglasses sponsorship from the reform and opening up to Chinese football, is the longest Chinese Football Association co-business partners. A A era, adidas professional league for the promotion and development of a help, not only sponsored part of the club, the league also provides a game ball. 2002 World Cup, the first time the Chinese team World Cup finals, adidas also has much to contribute.
However, the Chinese Football Association World Cup and cooperation continues, the team projects in China, investment has gradually increased. Last year, Nike Air Max 24-7 sponsorship for up to four million. But after a huge investment, Adidas football and the Chinese team in China who does not do so to pay off: In 2002, the Chinese team World Cup in Germany in 2006 and 2010 World Cup in South Africa are the two Asian Qualifying Tournament Group Stage stage has been eliminated; addition to the local Asian Cup runner-up in 2004, four countries in Southeast Asia in 2007 Asian Cup and Asian Cup Qatar, the Chinese team this year are the group stage to sink like a stone sink ... ... of the Chinese team has been so Adida Sri Lanka disheartened thinking about quitting. National team, the Chinese football and external environment are deteriorating. Sweeping crackdown gambling sports, endless scandals, the Chinese Football Association officials, the club staff, coaches, players falling by the wayside, has been unable to repair the image of Chinese football, but also to include the sponsors, including Adidas disheartened.
Adidas really exit if the team abandoned the national team to China, the Chinese Football Association and the national team for both a heavy blow. Adidas, the world's largest sports equipment brand that Nike had. Nike is currently arranged all the equipment of the Super League sponsorship, and then into China Team is unlikely. And other domestic sports brands, most of the limited interest in Chinese football, but also limited, can not be provided to the Chinese Football Association and the national team can and Adidas, Nike Air Max, the two world giants such equipment, sports equipment and the corresponding Other sponsorships