Vista Household (www.vista123.com), love the web, fell in love with Vista123.com
because the only company that has from your Enterprise-class to a complete line of customer IT business, Microsoft, cloud computing as to guarantee the continued growth and success from the organization the main crucial factor.
From a technical standpoint, Microsoft's cloud computing as the 70s of last century with all the microprocessor, the 80's and 90's graphical person interface, the web in comparison to the big transformation and change. As the only enterprise to have a consumer from a total line of IT providers, Microsoft 2010 Annual Report, the cloud computing as to make sure the company's continued growth and good results with the main important (one other two are a powerful product portfolio and very good financial condition).
Vista Home (www.vista123.com): Simon Leung: Microsoft, in the window, for the cloud
Microsoft's senior vice president, chairman and CEO of Higher China, Simon Leung
in the 2010 fiscal year, Microsoft invested in R & D 8.7 billion , most of which are associated with cloud computing technology, and Microsoft about 40,000 engineers, there are already 70% with the people and cloud computing products and services, by 2011, this proportion will reach 90%.
Microsoft not only launched a number of online versions of products such as Dynamics CRM Online,
Office 2010, SharePoint Online, Exchange Online and Office Communications Online, also launched a new cloud computing platform, such as Windows Azure, SQL Azure and Windows Intune.
currently has over 10,000 enterprise customers employing Windows Azure, the world's top 20 telecommunications companies, banks and pharmaceutical organizations, have respectively 13, 15 and 16 started Microsoft's cloud computing services.
in Las Vegas,
Windows 7 Starter Key, CES 2011 Consumer Electronics Show, Microsoft CEO Steve Ballmer in an interview that the U.S. media, cloud computing and the game will be Microsoft profits become necessary sources of income.
In China, Microsoft's cloud computing strategy has also stepped up deployment. September 16, 2010, Microsoft (China) Co., Ltd. announced the Microsoft Innovation Center will cloud China in Shanghai, becoming the world's first cloud computing Microsoft Innovation Centre.
2010 年 11 months, Microsoft and the Shanghai Cooperation signed by the North High Park Service, announced the cloud computing industry base in Shanghai to build China's first joint Health cloud
2010 年 12 17, China Mobile and Microsoft signed a strategic cooperation memorandum, will be significantly strengthened in technology, markets and services such as cooperation and fully tap the potential of cloud computing, and jointly promote the progress and the information society growth.
for your piracy problem has been plagued by Microsoft China, the higher the strategic significance of cloud computing, service-based business enterprise model and micro-payment may be able to scale the Chinese software market and development potential in one fell swoop inspired by, for Microsoft's enterprise in China has brought explosive growth.
the same time, Microsoft is such a large volume with the transformation of such a substantial organization, for any with the managers, the challenge is unprecedented. Our reporter interviewed Microsoft's senior vice president, chairman and CEO of Greater China,
Microsoft Office Pro 2007, Simon Leung, of Microsoft's cloud computing strategy.
Q: Cloud computing is incredibly crucial to Microsoft in 2010 as a strategy, also released a number of products, including
Windows 7 and cloud some with the
Office products, Microsoft's future technology advancement strategy?
A: Mainly because technology advancement, the concept of cloud computing can be quickly achieved. While talking about the cloud,
Office Professional Plus, but we think it should be cloud computing, as a result of there are some things which still need to do inside the end, so the mobile terminal will have a incredibly special function. We are with all the growth of both sides into one of our major premise of cloud computing. After all of our products will have relations using the cloud. 2010, 70% of our engineers do the work which has a relationship with the cloud, 90% in 2011.
Q: How would you describe the cloud Microsoft to promote the road map?
A: I think the most vital thing now is to define, for cloud computing, and now everyone's definitions are not the same. Our definition is that the first is sure to open, not closed; the second to go through the world wide web; the third is to have a flexible way of charging; the fourth is a very good platform to take a more open way, many partners can be placed within. Therefore, from this definition,
Office 2007 Pro Key, we possess a little bit different with other corporations, due to the fact some are more closed, some are employing cloud technology, may be charged not the case, if there is no flexibility in fees, I think the meaning with the cloud, there is no .
us over the past 30 years has partnerships with consumers and enterprises, so our cloud platform also cover every one of the users. This is not the same with other companies, some more focused firms to do online business, some focused only on consumers. We do relatively broad, since all of our enterprise is based in the cloud there. Using the cloud because the future, they can go with some applications anytime, anywhere, anytime, anywhere may have different terminals, and that is our strength. So we are with each other the terminal and platform, which is consistent with all the Chinese concept of triple play.
In addition, we made a cloud platform, the platform in the cloud there to do some horizontal applications, so that our partners can leverage our platform to play to their strengths.
Q: May I ask how you look at the profitability from the cloud patterns in China?
A: money is simply to take advantage of cloud computing platform resources, the platform must be substantial, because the cloud is a significant advantage, avoid duplication, so we want enterprise-class communications do rather well, and then put all their resources with each other to fully use; second, also from your perspective of the customer's value, must allow customers to feel that our platform is superior, to give us money to use.
Q: Microsoft is inside the process of advancing cloud, do you think are the most difficult part of that?
A: is not difficult, is that we must overcome. One is China's regulations, not only in China, in fact, the whole planet is facing the same predicament - cloud computing as the internet, the world wide web just come out when we did not even know how it is children, the law can not keep up, so now they have the same concern. For example, foreign providers come in, do not have to venture? Is since the current regulations for Net content provider, so called ICP certification. We provide a platform for application on the inside, so there is not the same thing. The second issue is the country to promote it, not every local capacities are the same. Without a great communication technologies, the cloud is not being fully utilized. Third, we possess a lot of applications, how to put all of our partners into our platform, it takes time.
Q: Cloud computing is a especially complex system, and the original not the same as Microsoft's small business model, we need to build an ecosystem. And there's a detail question is, how and to separate the interest of these partners?
A: I think it is fairly simple. Considering to see where our strengths? The first is technology. Secondly we have a lot of resources, whether it is no matter how much 也好. We built into the large cloud computing center, all partners on the platform to do what they should do. If done well, in fact, the whole ecological environment is incredibly useful for the entire IT industry in China is also helpful, so we will take into the form of investment applications in which partners, to build our platform - whether it is Ye Hao hardware, software, Ye Hao, partners, the service received money, according towards the number of occupied resources, share risks and profits. As for who took the interests of the majority, to be specific about, considering that everything must look at the customer's value.
Q: cloud computing in China, the first breakthrough in what areas to open?
A: I think the two areas: one is inside the massive online business of private clouds. For example, China Mobile can do private clouds, with all of the resources on virtualization, the full use of resources, this is the most basic; also try to open some applications placed inside the cloud, customers can move each to use, for example, check your bills, I think this thing is slow. This is just one example, I do not know that China Mobile is not doing this.
other is small and medium enterprises, a number of basic applications. For example, ERP, SAP SME difficult to use a multi-million dollar system, but if the center with the cloud ERP, you can use how much to pay much, so the application of a particular kind of small and medium enterprises can work fast. Another possibility is that we have recently announced office365, is not only a variety of office functions, but also within our unified communications capabilities on the within, for example, features a variety of teleconferencing are all there. Previously, the software requires customers to buy their own and need a lot of money to buy hardware, buy software, cloud computing model, pay some money each month will be able to enjoy the many applications, this is one direction.
These are enterprises, and consumers are in fact incredibly simple, such as games, you can also take advantage of cloud technology.
Q: cloud computing model on the entire future of Microsoft's enterprise model, including performance evaluation, organizational structure, what changes will bring?
A: Our industry is changing, both do not do the cloud using the cloud, we would have to change. Of course, the operation is concerned, we have plans to transition, because we have long known would come this way. Now is the customers need our products, we can provide. The development of our future direction is what our partners need to applications and services, I can provide. Charge a bit different, I give you today are two choices: one is with us now venture agreement, or need to upgrade and then pay another. Later within the cloud computing model, how much to pay the amount of fees that is charged by a month to, or use a transaction to each charge.
As for changes in organizational structure, half, half not. Considering to do the cloud center, we will move a lot of people inside the management of a central, but inside the end we still face the customers through partners, so basically now in sales and market structure will not be much alter.
Q: you on China's enterprise market throughout 2010, including the IT market, what impression?
A: The first is developing too fast. I think the second is that the direction of enhancement is quite positive. But in contrast with other places, I think we develop fast enough, so I advocate industry-related companies and no matter how with each other should help China's IT industry to develop faster. We have developed fast, faster hardware than software, but I think China should be faster in software growth. In comparison to other countries, I think we can grow in this area. And intellectual home protection, I think there has been progress, but the progress is not fast enough, why do this together with the progress of our software is not so fast, there is a direct relationship.
Q: You on the IT market in 2011 to judge what?
A: First, there should be more obvious aspects of intellectual property protection progress. I think it is imperative that our industry must meet the government to do this thing. Second, in cloud computing should be a relatively sizeable growth, both businesses to use cloud computing or cloud computing which some with the technology platform advancement,
microsoft Office 2010 Activation, I think it would be relatively fast. Third, the hardware is concerned, I think the PC in China will overtake the U.S. and China surpassed the United States, the United States since the first was not possible.
Q: You now live in a period of just a rather huge transition, which is not the same challenge several predecessor. Their goal is quite simple, is to do home business in China with each other, but now you are faced with the dual pressure - on the one hand is to promote the transition to cloud computing, while also ensuring organization development, how do you keep this a balance? KPI based on your assessment will not make adjustments?
A: I joined Microsoft, in fact, given that I saw a good opportunity. If only the business well, I can stay in Motorola. I chose to Microsoft that I see a different challenge, a challenge is the transformation of the entire business, not many have that opportunity in charge.
company KPI is highly simple to me, only two major KPI - one is the development, another is the long-term enhancement strategy, but every yr the proportion of specific adjustments.
Q: In China, because of the presence of piracy, in fact, all software organizations to live not particularly fantastic, but the cloud computing model able to exploit the advantages of China as a whole - one subscription , the space pirates will be quite small; Another advantage is the consumer base is fairly significant, a substantial scale. In fact, online gaming is a typical cloud, has been cultivated in China, many listed providers, so I think that cloud computing may be a awesome benefit for Microsoft in China, Microsoft China may bring the whole fundamental change in global status. Are you currently feeling?
A: I absolutely agree with this view. I made a simple analogy: we are the cheapest Office software is sold to students, 119 yuan Student Edition, 1 month may be many students cell phone, cell phone bills are more than this figure, but there are pirated. But for the small pay more prevalent in China, for them, is acceptable, cloud computing concept has a similar charge, so I quite much agree with you, this can help us solve some with the piracy trouble. How the Chinese culture and new technologies collectively, we are now facing bigger problems. Combating piracy is a relatively long way, the United States is education, but also legal, and now there are more than 20% piracy rate.
Q: Back to the ecological environment, Microsoft has not the norm within the training environment to do something specific? For example there did not consider working with their own financial advantage, to do some investment funds.
A: this has. We will do this first, the second we are committed to the Chinese government to do. In fact, we have voted in many corporations, will continue to invest, we have the funds to invest in cloud computing has a relationship with the company.
we have many other plans, not directly give money for some with the newly established small corporation, we can develop tools free of charge to them. I think we help the advancement with the ecological environment is multifaceted, one is that we provide the hardware platform, the second platform, the software we provide, and the third we can provide funding, we can all 3 major platforms.
Liu Xiangming | Interview Han Ying Zhao | Photo
Windows 7 Starter Key Simon Leung Microsoft, from
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