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That's the thing about golf, no-one tells you that you love it or hate it. Ironically from the moment I 'sliced' my first tee shot I was 'hooked'. How could this silly little ball be so difficult to get in the hole? It's an amazing game that challenges the golfer to always try their best. You could have 99 shots of mediocrity and just one that a pro would be happy with and that's enough to keep you coming back time and time again.
2) The second point was because they were the cheapest around, I reasoned if I wasn't very good at the game, I wouldn't lose too much money when I sold them.
I didn't manage to resist for too long as I was seduced by the Taylor Made Burner Series, this was due to the claims of the faster speeds and extra length, I'm always for a bit of extra length and they don't disappoint. I'm not sure if I do actually hit the ball any faster, or higher or longer, but they certainly make me feel better about my game and I guess at higher handicap level that's got to be a good thing...all I need now is for the weather in the UK to improve.
People will remember this behaviour and might even block all future emails from you. Words such as ": time-sensitive, only 3 days left, powerful, offer about to expire, exclusive, limited, secret" are known to attract attention but should only be used in appropriate circumstances, ie when they relate to the contents of the email.Create an email marketing campaign subject line that doesn't look like hype. This has to be the hardest one of all as it is subjective. What looks like hype to one person will look like a reasonable proposition to another. A perfectly genuine statement will be suspected hype to an overly cynical person. The first thing to do is to avoid anything that you personally think looks like hype. Ask yourself if it would convince you if it turned up in your mailbox or if you would immediately hit the delete button - if you can't even convince yourself, you will be causing a similar reaction in other people.
1) They were the only full set I could afford. As I recall they cost me around £200 for a full set of irons, a driver, three fairway woods and a putter, a pair of golf shoes and a bag and trolley. My how things have changed.
Since first hitting the 320 Irons I have found myself to always be checking out the latest releases of Irons and Drivers and Putters, in fact pretty much anything that claims to make me a better player, which as you'll know seems to be in every golf magazine on the planet, with a new edition of the magazine every month.
I have been playing golf on and off for ten years now and the one thing that has been consistent in my game is my love for playing the game with a great set of Irons.
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When I first started playing golf I had a full set of Howson Clubs, which were bought with two reasons in mind
Once I had started to get to grips with the game I upgraded my irons to a set of Taylor Made 320 Irons. I couldn't believe the difference they made to my game. Of course a lot of good play for higher handicappers is down to mindset, if you have a new golf shirt or a brand new pro v1 ball, let alone a new set of irons then you feel better about yourself and the game is easier...a lot to be said for having the right mindset.