Rosetta plans on making up for its U.S. consumer problems by doubling down on its international opportunities "including the opening of
rosetta stone espanol offices in new non-U.S. locations, the launch of Version 4 TOTALe outside the U.S., and the introduction of
rosetta stone v3 a conversational English solution for Asian users."This is a result of internal studies from which Rosetta Stone concluded "consumers outside the United States spend more on language-learning than their U.S. counterparts."It's also going to focus on
rosetta stone languages boosting institutional sales.In contrast, for the U.S. consumer operations, they're using words such as "reposition," "realigning," and "re-invigorate."