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Old 04-06-2011, 08:46 PM   #1
kanmabeibi94
 
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Default Microsoft Office 2010 Does Microsoft really need t

Watching Microsoft Chairman Bill Gates go via the paces throughout his last Microsoft CEO Summit keynote on May 14, I couldn;t aid but ponder once more why Microsoft thinks it wants to get both a business and a consumer software vendor.From Might 13 to fifteen, Microsoft officials are hosting 115+ CEOs from the International 1000. Topics about the agenda incorporate, according to Microsoft,”decoding financial markets, establishing cultures of execution and exploring how the Internet will evolve over the next five years.After viewing Gates; Webcast CEO Summit keynote presentation — where he extolled the virtues of SharePoint, unified communications, company intelligence, scorecarding and other subjects of interest to enterprise customers — I can;t support but wonder whether Microsoft may have been and will be able to grow its business better by focusing around the arenas it knows best. (And the ones where it has the most customers.)The wall-size, vertical touch screen (a Microsoft Research-Office Labs joint venture known as “TouchWall”) — which Gates touted as the “whiteboard of the future” — looks a heck of a lot more compelling than the Surface consumer-focused prototypes I;ve seen.Microsoft undertands ERP, CRM and desktop-productivity software program far better than it does gaming consoles, digital media players and consumer-focused mobile-phone services. In fact, I;d throw search-based advertising into the “why is Microsoft here?” category,Microsoft Office 2007 Key, too. Ad-funding is just 1 means of offsetting the cost of online services. Microsoft is building a whole family of subscription-based services that it is hosting itself and won;t be cluttering with ads — Exchange online, SharePoint Online, CRM Online, SQL Server Data Services, BizTalk Services, etc.Tech innovation is coming first and fastest from your consumer, not the company, side of the market, according to Microsoft;s brass along with a handful of other tech vendors (most recently, Sun Microsystems,Microsoft Office 2007, whose execs voiced final week at JavaOne the same sentiment). That;s Microsoft;s main justification for why it;s dabbling in areas where it doesn;t have the right people,Office 2010 Standard Key, technologies and marketing.But I can;t aid but agree with “MattyDread,” who posted about the Silicon Alley Insider blog yesterday (in response to an item on Microsoft;s vs. Google;s monopoly power). MattyDread said:“Look at all these stats together, and seems like they (Microsoft) should get out of search and advertising and sell off (or scale back to maintenance mode) most of the customer online sites,Microsoft Office Pro Plus, focusing instead on hosted organization apps–they;re already doing it with Exchange and SharePoint, why not Office? If somebody;s going to cannibalize their ‘real; company, it could possibly as effectively be them.”A poster on my site made a similar point. “SwitchStories” said: “I don;t get that? Why Microsoft do everything from operating system to game consoles? Why can;t they focus on two-three areas and be the best in them. Instead they are just average. Average in search marketing,Microsoft Office 2010, average in operating systems. Just average. I don;t understand this policy.” IBM isn;t trying to be a customer software vendor. Nor is Oracle. Or SAP. Or Salesforce. What;s wrong with sticking with your strengths and expanding on that base?
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