The boss of RayBan take China as a mudu
Headquarters is located in milan, Italy glasses company Luxottica is targeting glasses group of Brazil, India and China, as the future growth of the market. The company intends to emerging market sales in its global income shares of up to 20%.
The company's chief executive Andre said , its goal is,at the three countrys and other selected emerging market countries,to make the sales revenue become 20% of the total revenue,the number of stores up to 12% before 2012. These two ratios of the 2009 are respectively 14% and 6%.Also,Andre said,the greatest opportunity will be in China.
The Luxottica that has Rayban and Charles Oakley brand and SunglassHut retail has more than ten years in manufacturing operations in China.The company started retail business in 2007,and currently has 270 stores in China.In addition, it also intends to SunglassHut in Asia this year the number of stores to 250.This should help to achieve the company's goals:
emerging market by 2010, sales revenue growth rate in double digits.As you can see,the manufacturer of Rayban sunglasses have an eye for China's market value.
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